Company Profile 

 

At Svala, we understand that music can have a powerful impact on mood and well-being. That's why we have created a series of wellness playlists on Spotify that are designed to help our customers relax, focus, or energise. 

 

Our playlists feature a mix of calming music, guided meditations, and upbeat tracks that are perfect for any mood or activity. Whether you are looking to unwind after a long day, boost your energy levels, or simply find some inner peace, we have a playlist for you. 

 

Our calming music playlist features soothing tracks that are perfect for relaxation, meditation, or sleep. This playlist includes a mix of classical, instrumental, and ambient music that is designed to help you wind down and find your inner calm. Our guided meditation playlist features a variety of guided meditations that are designed to help you focus, relax, and find clarity. 

 

These meditations cover a range of topics, including stress management, mindfulness, and self-care, and are led by experienced teachers and therapists. Our upbeat tracks playlist features energising music that is perfect for getting you motivated and energised. 

 

This playlist includes a mix of pop, rock, and electronic music that is sure to get you moving and grooving. In addition to these playlists, we also offer a variety of other wellness resources on our website, including tips and guides, online courses, and events. 

 

We believe that true wellness comes from a holistic approach that includes self-care practices, education, and community support.

 

At Svala, we understand that music can have a powerful impact on mood and well-being. That's why we have created a series of wellness playlists on Spotify that are designed to help our customers relax, focus, or energise. 

 

Our playlists feature a mix of calming music, guided meditations, and upbeat tracks that are perfect for any mood or activity. Whether you are looking to unwind after a long day, boost your energy levels, or simply find some inner peace, we have a playlist for you. 

 

Our calming music playlist features soothing tracks that are perfect for relaxation, meditation, or sleep. This playlist includes a mix of classical, instrumental, and ambient music that is designed to help you wind down and find your inner calm. 

 

Our guided meditation playlist features a variety of guided meditations that are designed to help you focus, relax, and find clarity. These meditations cover a range of topics, including stress management, mindfulness, and self-care, and are led by experienced teachers and therapists. Our upbeat tracks playlist features energising music that is perfect for getting you motivated and energised. This playlist includes a mix of pop, rock, and electronic music that is sure to get you moving and grooving. 

 

In addition to these playlists, we also offer a variety of other wellness resources on our website, including tips and guides, online courses, and events. We believe that true wellness comes from a holistic approach that includes self-care practices, education, and community support.

 

Version Two:

 

Welcome to Vigør – your one-stop shop for all things wellness. We believe that self-care is the ultimate superpower, and our mission is to help you live your best life through natural and organic products that nourish your mind, body, and spirit.  

 

Our carefully curated selection of supplements, skincare, and home goods is designed to elevate your wellness game to the next level. We are committed to using natural and sustainable ingredients and packaging, because we believe in doing good for you and the planet.  

 

But we're not just about the products – we also offer a variety of wellness resources to help you on your journey. From tips and guides to online courses and events, we've got you covered. And don't forget to check out our killer wellness playlists on Spotify – they're the perfect soundtrack for relaxation, focus, or energy.  

 

So come on in and join the Vigør family – we can't wait to help you feel your best self. (And if you're not feeling your best self, well, we can help with that too.)

 

Music and mood: 

 

Welcome to Vigør – your one-stop shop for all things wellness. We believe that self-care is the ultimate superpower, and our mission is to help you live your best life through natural and organic products that nourish your mind, body, and spirit. 

 

Our carefully curated selection of supplements, skincare, and home goods is designed to elevate your wellness game to the next level. We are committed to using natural and sustainable ingredients and packaging, because we believe in doing good for you and the planet. 

 

But we're not just about the products – we also offer a variety of wellness resources to help you on your journey. From tips and guides to online courses and events, we've got you covered. And don't forget to check out our killer wellness playlists on Spotify – they're the perfect soundtrack for relaxation, focus, or energy. So come on in and join the Vigør family – we can't wait to help you feel your best self. (And if you're not feeling your best self, well, we can help with that too.)

 

Version two:

 

Did you know that certain sounds can actually affect your brain waves? It's true! Different frequencies of sound correspond to different brain wave patterns, and by listening to specific types of music or sound, you can actually alter your brain waves to achieve different states of consciousness.  

 

For example, if you want to relax and unwind, you might want to listen to music or sounds that correspond to Theta waves (4-8 Hz). Theta waves are associated with deep relaxation and meditation, and listening to music or sounds in this frequency range can help you relax, de-stress, and even fall asleep.  

 

On the other hand, if you want to focus and concentrate, you might want to listen to music or sounds that correspond to Alpha waves (8-13 Hz). Alpha waves are associated with a state of relaxation and alertness, and listening to music or sounds in this frequency range can help you stay focused and productive.  

 

At Vigør, we understand the science behind brain waves and the power of sound to affect consciousness. That's why we offer a series of wellness playlists on Spotify that are designed to help you relax, focus, or energise – simply choose the playlist that best fits your needs and let the music do the work. Try it out and experience the power of sound for yourself!

 

Svala blurb

 

Svala (pronounced "svah-la") is a wellness brand that celebrates the natural beauty and simplicity of Scandinavian living. Our products are designed to enhance your daily self-care routine, while our accompanying music is carefully curated to elevate your mood and create a sense of calm and balance.

At Svala, we believe that wellness is more than just physical health - it's also about finding peace of mind and a sense of connection with the world around us. Our brand ethos is rooted in the principles of hygge (coziness) and lagom (moderation and balance), and we strive to create products and experiences that embody these values.

From our minimalist packaging to our natural, sustainable ingredients, every aspect of Svala is thoughtfully crafted to provide a sense of relaxation and rejuvenation. We believe that small, everyday acts of self-care can have a big impact on your overall well-being, and we are dedicated to helping our customers feel their best, both inside and out.

 

Svala blurb

 

Welcome to Slava, a Scandinavian wellness brand dedicated to helping you relax and unwind. We believe that wellness is about more than just physical health – it's about feeling balanced, grounded, and at peace. That's why we've created a range of products and experiences designed to nourish the body, mind, and spirit.

Our product line includes everything from luxurious skincare and aromatic candles to soothing tea blends and comfortable loungewear. All of our products are crafted with the highest-quality ingredients and are designed to promote a sense of calm and relaxation.

In addition to our physical products, we also offer a series of specially curated playlists on Spotify that are designed to help you relax and de-stress. Our wellness sounds are the perfect complement to our products, creating a multisensory experience that will leave you feeling refreshed and rejuvenated.

Thank you for choosing Slava. We hope that our products and experiences will help you find the relaxation and wellness that you deserve.

 

About Sound and relaxation:

 

One way that sound can affect brain activity is through the use of binaural beats. Binaural beats are an auditory illusion that occurs when two different frequency tones are played in each ear. The brain responds to the difference in frequency by producing a third, internal beat. This internal beat is thought to alter brainwave activity in a way that can induce a variety of effects, including relaxation and stress reduction.

There is also research suggesting that certain types of music can have specific effects on brain activity. For example, music with a slow tempo and a consistent beat has been shown to promote relaxation and reduce anxiety, while more upbeat music with a faster tempo can increase alertness and improve mood.

In addition to these effects on brainwave activity, sound can also have an impact on the body's nervous system and hormone levels. For example, research has found that listening to soothing music can reduce levels of the stress hormone cortisol, while loud or chaotic sounds can increase cortisol levels and contribute to feelings of stress and anxiety.

Overall, it seems that the relationship between sound and brain activity is complex and multifaceted, and the specific effects of different sounds on the brain will depend on a variety of factors, including the individual's personal preferences and state of mind.

 

Multisensory experience and relaxation

 

Sure! The use of multi-sensory experiences, or experiences that engage multiple senses simultaneously, can be an effective way to promote relaxation and stress reduction. This is because engaging multiple senses can help to create a more immersive and engaging experience, which can be more effective at capturing attention and promoting feelings of calm and relaxation.

One way that multi-sensory experiences can be used for relaxation is through the use of sensory stimuli, such as music, scents, and touch, which can all help to create a sense of calm and balance. For example, the use of soothing scents, like lavender, has been shown to reduce levels of the stress hormone cortisol and promote feelings of relaxation. Similarly, gentle touch and massage can also be effective at reducing stress and promoting relaxation by activating the body's "relaxation response."

Music is another important element of multi-sensory experiences, and it has been shown to have a range of effects on the body and brain. Research has found that listening to music can alter brainwave activity, heart rate, and blood pressure, and can also affect the body's production of hormones and neurotransmitters. Different types of music can have different effects on the body, with slow, soothing music being particularly effective at promoting relaxation, while faster, more upbeat music can increase alertness and improve mood.

Overall, the use of multi-sensory experiences can be an effective way to promote relaxation and reduce stress, and combining different sensory stimuli can create a more immersive and engaging experience that is more effective at capturing attention and promoting feelings of calm and balance.

 

multi-sensory experiences and focus for learning.

 

Yes, there is a growing body of research on the relationship between multi-sensory experiences and focus for learning.

One way that multi-sensory experiences can improve focus for learning is by engaging multiple senses simultaneously, which can help to capture and maintain attention. When multiple senses are engaged, the brain is able to process and retain information more effectively, which can lead to improved memory and learning.

Another way that multi-sensory experiences can improve focus for learning is by creating a more immersive and engaging learning environment. When learners are able to experience information through multiple senses, they may be more motivated and more likely to pay attention and retain what they are learning.

There is also research suggesting that certain types of sensory stimuli can have specific effects on focus and attention. For example, certain scents have been shown to improve focus and memory, and some research has found that listening to certain types of music can improve cognitive performance.

Overall, it seems that the use of multi-sensory experiences can be an effective way to improve focus and enhance learning. Combining different sensory stimuli can create a more immersive and engaging learning environment that is more effective at capturing and maintaining attention, and can lead to improved memory and learning.

 

Playlists names 

 

shorter, Scandinavian-sounding names for a focus-inducing playlist:

1. "Skärpa" (Swedish for "Sharpness")

2. "Fokus" (Swedish for "Focus")

3. "Koncentration" (Swedish for "Concentration")

4. "Sinne" (Swedish for "Mind")

5. "Hjärna" (Swedish for "Brain")

1. "Tillfokus" (Swedish for "In Focus")

2. "Skärpa Sinnet" (Swedish for "Sharpen the Mind")

3. "Fokusera" (Swedish for "Focus")

4. "Hjärnstark" (Swedish for "Brain Strong")

5. "Medveten" (Swedish for "Mindful")

shorter, Scandinavian-sounding names for a relaxation playlist

1. "Avslappning" (Swedish for "Relaxation")

2. "Ro" (Swedish for "Calm")

3. "Lugn" (Swedish for "Serenity")

4. "Vila" (Swedish for "Rest")

5. "Lugnet" (Swedish for "The Calm")

shorter, Scandinavian-sounding names for a sleep playlist:

1. "Sömn" (Swedish for "Sleep")

2. "Drömmar" (Swedish for "Dreams")

3. "Nattsömn" (Swedish for "Night Sleep")

4. "Dvala" (Swedish for "Drowse")

5. "Drömvila" (Swedish for "Dream Rest")

 

Branding

 

Brand Story:

 

"Svala was born from the simple idea that everyday self-care should be easy, natural and enjoyable. We were inspired by the beauty and simplicity of Scandinavian living and the concept of hygge and lagom. We believe that wellness is not just about physical health, but also about finding peace of mind and a sense of connection with the world around us. That's why we created a line of natural and sustainable products that promote relaxation, rejuvenation and balance in daily life.

We started small, hand-making products in our kitchen with only the finest ingredients sourced from local farmers. We then expanded our offering with carefully curated music that elevates mood and create a sense of calm.

Svala is more than just a brand, it's a lifestyle. It's about taking the time to care for yourself, connecting with nature and embracing the present moment. We invite you to join us on this journey to a more peaceful and mindful life."

This brand story establishes the brand's origin and values, which are based on simplicity, natural ingredients, and promoting a mindful and peaceful life. The story also highlights how the brand started small and how it's more than just a product, it's a lifestyle and a way of life that customers can follow and adopt. It also ties in the multisensory experience that the brand wants to provide.